Anthony “Pomp” Pompliano // Building An Audience-First Empire
✍️ Who Is Pomp?
Pomp is a partner + co-founder of Morgan Creek Digital. He hosts a top 10 podcast, has an audience of ~400k followers on Twitter and writes a daily letter to 80,000 investors.
🧠 Five Things You’ll Learn:
actionable ways to grow a Twitter, YouTube & e-mail audience
subscriptions, ads + the future of media monetization
“digital art” + emerging trends he’s investing in
the pros, cons + innovation of “rolling funds”
staying motivated + perspective gained from serving in the army
⏳Time Stamps (YouTube)
00:00:00 Intro 00:01:44 Who is Pomp? 00:03:45 “Audience Is The New Currency” 00:05:40 Building An Audience Is Hard Work 00:07:04 One Platform At A Time 00:11:20 Pomp’s Daily Routine + Staying Consistent 00:15:02 How To Get Twitter Followers 00:16:27 “Twitter Is What Linkedin Should’ve Been” 00:17:33 Links Hurt Virality 00:20:25 Behind The YouTube Algorithm 00:23:19 Editing For Social Media 00:24:25 How Pomp Grew His YouTube Channel 00:27:12 Writing Eye-Catching Headlines 00:29:28 Podcast Discoverability 00:31:38 Complete vs Perfect 00:35:24 “Trigger Fingers Turned To Twitter Fingers” 00:37:20 Navigating Platform Risk + Organic Reach 00:39:58 Future Of Monetization: Substack, Subscriptions + Ads 00:41:46 Investment Approach 00:43:45 Pomp’s 4 Rules To Wealth 00:47:53 Investing in Digital Art? 00:51:45 Why Use A Rolling Fund? 00:54:54 If Money Was No Obstacle… 00:57:40 Perspective Gained From Serving In The Army 00:59:24 Wrap Up
⏳Time Stamps (Podcast)
00:00:00 Intro 00:02:12 Who is Pomp? 00:04:13 “Having an Audience is the New Currency” 00:06:08 Building an Audience is Hard Work 00:07:32 One Platform At A Time 00:11:48 Pomp’s Daily Routine + Staying Consistent 00:15:30 How To Get Twitter Followers 00:16:58 “Twitter Is What Linkedin Should’ve Been” 00:18:01 Links Hurt Virality 00:20:53 Behind The YouTube Algorithm 00:23:47 Editing For Social Media 00:24:52 How Pomp Grew His YouTube Channel 00:27:40 Writing Eye-Catching Headlines 00:30:36 Podcast Discoverability 00:32:06 Complete vs Perfect 00:35:52 “Trigger Fingers Turned To Twitter Fingers” 00:37:48 Navigating Platform Risk + Organic Reach 00:40:26 Future Of Monetization: Substack, Subscriptions + Ads 00:42:14 Investment Approach 00:44:13 Pomp’s 4 Rules To Wealth 00:48:21 Investing in Digital Art? 00:52:13 Why Use A Rolling Fund? 00:55:22 If Money Was No Obstacle… 00:58:08 Perspective Gained From Serving In The Army 00:59:52 Wrap Up
💌 Exclusive Content + Free Giveaways
Join the email list to get my summaries + lessons learned from each episode. I also have free giveaways once a while, like the 5 free copies of Jim Mckelvey’s book (founder of Square) from the recent episode here. Sign up below.